Why Fortinos and Glacial Treasure Are a Perfect Match

Some retail partnerships are just transactional — supplier, buyer, shelf space, sales numbers. Fortinos and Glacial Treasure is something different. Here’s why the fit runs deeper than the launch numbers.

Both Are Family Businesses

Fortinos started as a family grocery business in the Hamilton area. It grew into one of Ontario’s most respected grocery chains without losing the family sensibility that built it. Even as part of a larger organization, the Fortinos identity remains rooted in what it always was — an Ontario chain that understood the communities it served.

D&D Poultry is a family business now in its third generation. Kostas and Anastasia Dikeos came from Greece and built the company. Their four children run it. Their five grandchildren work in it. The values that shaped the founding are the values that shape every decision today.

When two family businesses partner, there’s an alignment of values that transcends the commercial relationship. Both understand what it takes to build something over decades. Both understand that shortcuts don’t build lasting brands.

Both Serve Ontario’s Mediterranean Community

Fortinos was born out of the Italian community and has always been strong in the Mediterranean corridor. Glacial Treasure is built on Mediterranean recipes — souvlaki, shawarma, kafta, tzatziki. Our first launch products are the products Fortinos shoppers know how to cook and know how to appreciate. It’s not a coincidence.

Both Are Committed to Quality

Fortinos has built its reputation on quality — fresh produce, quality meats, imported specialty items, private-label products that hold up against national brands. It’s a chain where premium products can succeed because the shopper base recognizes quality when they see it.

Glacial Treasure is a premium chicken brand. HACCP-certified, halal-certified, Ontario-sourced, clean label, from a manufacturer with thirty years of restaurant credibility. Putting a premium product in a chain that respects premium is how you introduce a brand successfully.

Both Bet on Local

Fortinos has consistently promoted local Ontario products and producers. Glacial Treasure is exactly that — an Ontario family business making Ontario chicken for Ontario customers. When a Fortinos shopper picks up a Glacial Treasure package, they’re supporting a local family business through a local chain. That alignment is powerful.

The partnership is off to a strong start. We’re grateful to Fortinos for being the retail partner that welcomed us to Ontario’s grocery shelves. And we’re doing everything we can to prove it was the right decision.

Find Glacial Treasure at Fortinos   —  ddpoultry.ca/glacial-treasures/